As conversations on men’s mental health quietly resurface—a stark reminder of the silent battles many fight—Mumbai-based music collective V Town Chronicles, in collaboration with socially conscious label Lucifer Music, releases Kya Hu Mein?, a soul-stirring anthem that speaks directly to the hearts of those silently suffering.
This is not just a song. It is a moment of reckoning. A voice for the unheard. A beat for the broken.
Crafted by artists Aasif, Astarif, Bless Aces, and Remo Music, Kya Hu Mein? emerges like a raw diary entry set to music. The track moves away from bravado and bling, opening a vulnerable conversation around self-doubt, internal chaos, and the emotional stigma so often dismissed in male narratives. With stripped-down production and a haunting melody, the song grips listeners from its first breath and doesn’t let go. Each lyric lingers, like a question never asked aloud: Who am I now? Am I still whole? Do I matter? A spokesperson from V Town Chronicles shares, “This isn’t just our song—it’s every man’s mirror. We grew up being told to stay silent, to stay strong. But strength is speaking. Strength is feeling. If even one person feels less alone after hearing Kya Hu Mein?, we’ve done what we came for.” Backing the track is Lucifer Music, a young but visionary label known for championing socially conscious content. Their intent is not just to make noise—but to make a difference. Earlier this year, the label led India’s first mainstream rap campaign with Indian Sign Language integration through The Right Sign initiative. In partnership with Signing Hands Foundation, Wondrlab, and VerSe Innovation, artists including V Town Chronicles replaced gang-style gestures with ISL signs—promoting inclusivity and awareness through rhythm and motion.
Gaurav Chanana, founder of Lucifer Music, says, “At Lucifer Music, we believe sound has the power to heal, to question, and to change. With Kya Hu Mein?, we aren’t chasing charts—we’re chasing truth. This track is about giving men the space to be vulnerable, to feel, to be human. Music should start conversations where silence has ruled for too long.” V Town Chronicles—born in Mumbai’s Vikhroli—has evolved from hyper-local storytellers into a rising voice for emotional truth. Their earlier release Hafta, a concept EP based on seven moods across seven days, showcased their range. But Kya Hu Mein? is their most personal, most poignant offering yet.
In multiple languages—Hindi, Marathi, Urdu, English, and Malayalam—they spin verses that reach beyond the speaker. Because grief doesn’t speak one tongue. And neither does healing.
As social media lights up the conversation around mental health and masculinity, Kya Hu Mein? arrives like a balm. It does not scream. It does not demand. It simply speaks—for those who cannot.
And in that whisper, there is power.
Let the world hear. Let the men cry. Let the music hold them.
(Disclaimer: The above press release comes to you under an arrangement with NRDPL and PTI takes no editorial responsibility for the same.). PTI PWR PWR